A payment link in a text message has to prove it is real before anyone will tap Pay.

In a design challenge, I redesigned a consumer payments company's text message payment link and its Autopay setup. The new page tells people who is asking, what the money is for, and how to check, and Autopay shows every date and amount before anything is charged.

  • Client

    A consumer payments company

    I changed names and details to respect my nondisclosure agreements.

  • My role

    Sole researcher and designer

  • Focus

    Text message payment links and Autopay setup

  • Result

    A redesign, reusable components, and a clickable prototype

Where trust broke

The link worked, and people still had reasons to hesitate.

This was a design challenge in 2025. A consumer payments company sends borrowers a link by text message, and the borrower pays a car loan bill from a phone without logging in. The brief asked me to make Autopay, the automatic monthly payment, easier to trust and easier to choose. Company and product details are anonymized.

The existing link had real strengths: fast entry with no login, a clear amount due, and a mobile-first layout. The trouble sat around those strengths. The first screen never said who was asking for money, Autopay was easy to miss, and the success screen never said when the next charge would happen.

I set three goals for the redesign: 40% more Autopay enrollment, 50% fewer support calls, and 25% more on-time payments. These are goals for a team to test against after launch. They are not results.

How I looked first

I audited the current flow through three lenses.

Each lens asks a different question, so together they show where a person stalls and why. Click or tap a card to turn it over.

What people would ask

Every gap I found came down to five questions.

When a payment flow leaves a question open, the person either guesses or calls support. I mapped the questions Maria's journey raises at each step. The fourth question matters most to me, because a link in a text message looks like a scam until the page proves otherwise.

In a persona quote, Maria puts the need plainly: "I want to make sure I know what's happening with my money and how to change things when I need to." That sentence became the test for every screen I drew.

  • "When will my first Autopay payment process?"
  • "Will I be charged today?"
  • "Can I change Autopay later?"
  • "Is this link secure and legitimate?"
  • "Why is this payment method shown first?"
What I changed

I rebuilt the flow around trust, clarity, confidence, and control.

Each pillar answers one of those questions with something a person can see on the screen. Click or tap a card to turn it over.

What the challenge produced

A redesign ready for usability testing and engineering handoff.

Because this was a design challenge, the results are the design and the plan to prove the design works. The enrollment, support call, and on-time payment numbers stay goals until a team tests them with borrowers. Click or tap a card to turn it over.

Why this one stays with me

Trust runs through all of my payments and fraud work.

A real payment link and a scam text can look the same on a small screen. This challenge let me design the difference: a page that tells people who is asking, what the money is for, and how to check before they pay a cent.

Still curious?

There is plenty more where this came from.

Names, brands, and data in my case studies are changed to protect my clients.

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